Makers of Wholesale Reusable Bags Benefit from Plastic and Paper Bag Bans
As the Green Movement gains strength and grows in number local governments are getting in on the action with many across the United States enacting bans on plastic bags or submitting bills to pass laws implementing taxation of the use of plastic bags as high as twenty five cents per bag. The utilization of Wholesale Reusable bags is being encouraged by these environmentally conscious leaders as a solid step towards helping reduce pollution that has led to such environmental horrors as the enormous plastic sea in the Pacific Ocean. This area of mostly plastic pollution stretches from a few hundred miles off the California Coast almost all the way to Japan!
According to an article published March 9, 2011, the city of Santa Monica California announced the official start of their ban on plastic and paper bags and will begin enforcing the plastic bag ban as September 1st. It was stated that the reason for the six month leeway is to give merchandisers time to deplete stock of paper and plastic bags and stock up on green friendly alternatives to offer their customers. The probationary period was also implemented to allow the public time to get acclimated to the ban.
The City of Santa Monica is seeking a “zero tolerance” policy and desires to see consumers using Wholesale Reusable Bags 100% of the time no matter what they are buying. For this reason, the ban not only applies to grocery stores and restaurants that currently send takeout food away in paper or plastic bags but to all retailers doing business within the city. Part of the enforcement process of the ban is the levying of a ten cent fee for every paper or plastic bag used by a shopper. This is opening a huge opportunity for savvy marketers in the city to take advantage and help provide Custom Printed Bags to every retailer.
All the way across the country in Montgomery County Maryland, Wholesale Reusable Bags proponent, County Executive Ike Leggett proposed a tax of five cents on all paper and plastic bags. While feelings among the public were mixed many shoppers spoke in favor of the proposal including Ken Graham, who said “We have a bunch of reusable bags back at home, but I keep forgetting to bring them back," while carrying his groceries out in two plastic bags. He also stated that he felt a tax was the only method that could make an impact on changing consumer behavior.
As more states, counties, and municipalities across the country push their own “go green” initiatives it also presents a fantastic opportunity for entrepreneurially minded and environmentally conscious marketers to benefit by offering Custom Printed Bags to retailers who may then opt to either sell them or give them to their customers. Another innovative idea that has been taking off in the Wholesale Reusable Bags industry is that of co-branding. Using this marketing strategy, two or more merchandisers could join forces and share the investment in their custom reusable bag purchases and cross promote their respective businesses. See the variety of styles Custom Printed Bags available at http://www.customearthpromos.com/
